APA
PHILIP KOTLER, RADHA V, RACHANA ANAND, KEVIN LANE KELLER & MITHILESHWAR JHA. (2004). MARKETING MANAGEMENT. : PEARSON EDUCATION.
Chicago
PHILIP KOTLER, RADHA V, RACHANA ANAND, KEVIN LANE KELLER and MITHILESHWAR JHA. 2004. MARKETING MANAGEMENT. : PEARSON EDUCATION.
Harvard
PHILIP KOTLER, RADHA V, RACHANA ANAND, KEVIN LANE KELLER and MITHILESHWAR JHA. (2004). MARKETING MANAGEMENT. : PEARSON EDUCATION.
MLA
PHILIP KOTLER, RADHA V, RACHANA ANAND, KEVIN LANE KELLER and MITHILESHWAR JHA. MARKETING MANAGEMENT. : PEARSON EDUCATION. 2004.