INTERNATIONAL MARKETING (Record no. 52601)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00310nam a2200133Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170912s9999 xx 000 0 und d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | PHI/G |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | PERVEZ N GHAURI |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | PHILIP R CATEORA |
| 245 #0 - TITLE STATEMENT | |
| Title | INTERNATIONAL MARKETING |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | MCGRAW-HILL IRWIN |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 607 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Lost status | Damaged status | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|
| Zamorins Guruvayurappan College Library | Zamorins Guruvayurappan College Library | 16.07.2013 | PENTA BOOK DISTRIBUTORS | 2229.00 | PG4198 | Books |