000 00307nam a2200121Ia 4500
008 170912s9999 xx 000 0 und d
082 _a658.4012 KEV/S KEV/S
100 _aKEVIN LANE KELLER
245 0 _aSTRATEGIC BRAND MANAGEMENT
250 _a3rd Ed.
260 _bPEARSON EDUCATION
_c2008
942 _cTB
999 _c50078
_d50078